Sunday, June 13, 2010

Job Prospects, Part I | June 2010

Beantown Web offers a two-part series of reports on a projected improvement in hiring prospects for the remainder of 2010.

Part I

Marketing and advertising executives plan to bring on new staff during the third quarter. This net six percent increase is reflected as follows:

  • increase staff levels | 18%
  • decrease staff levels | 12%

The area of expertise most valuable to these executives is . . .

~ Web design/production

Despite the current unemployment picture, 45 percent of respondents said they find it challenging to find skilled professionals to fill these positions.

The Creative Group Hiring Index for Marketing and Advertising Professionals is based on more than 500 telephone interviews with marketing and advertising executives. Details are available in a press release available at The Creative Group website.

Top 20 Web Technologies in Boston

A survey of job postings at Boston.com has been updated for June and appears in the right-hand column. The skills most closely related to "Web design/production" include the following:

#6 JavaScript | 254 jobs
#11 HTML + CSS | 147 jobs
#16 Flash | 112 jobs
#18 Photoshop | 110 jobs

Web designers who focus on developing these four technology skills -- and proactively market themselves to marketing and advertising executives -- will likely to be presented with career opportunities over the next three months as these executives begin looking for creative talent.

» Go to Job Prospects, Part II | June 2010

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