The Summer of Social Good is the first large scale charitable campaign designed to raise funds strictly online through the power of social media. A six-city tour has been organized to promote the campaign.
The Organizers
Mashable - The Social Media Guide has teamed with Hyatt Hotels and various local sponsors to promote the tour under the banner Mashable’s #Hyatt4Good Tweetup Tour.
The Charities
Charities will receive 100% of funds raised during the campaign. All proceeds will be split equally among the following four charities:
The Cities
The tour will visit the following cities:
- New York | Monday, July 27
- Chicago | Tuesday, August 4
- Denver | Thursday, August 6
- San Diego | Friday, August 7
- Washington, DC | Thursday, August 13
- Boston | Friday, August 21
The style of each event will be an informal mixer for the social media community. A local sponsor will help cover some food and drinks and a cash bar will be available. Registration is required and a donation is suggested.
Readers are encouraged to spread the word about the Summer of Social Good through the social media of your choice.
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